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Companies / Google / Consumer services / Privacy Policy

Google Consumer services Privacy Policy

3 serious, 4 to watch. Found 9 of 23 practices.
Applies to: everyday users.
policies.google.com/privacy, crawled 2 Oct 2026
D

Do they combine your data across products?Yes

We may use the information we collect across our services and across your devices for the purposes described above. For example, depending on your available settings, if you watch videos of guitar players on YouTube, you might see an ad for guitar lessons on a site that uses our ad products. Depending on your account settings, your activity on other sites and apps may be associated with your personal information in order to improve Google’s services and the ads delivered by Google. If other users already have your email address or other information that identifies you, we may show them your publicly visible Google Account information, such as your name and photo. This helps people identify a…
policies.google.com/privacy, lines 492–495
In plain wordsThe company links your activity from different apps and websites to build a single profile about you. This allows them to show you personalized ads based on what you do across their various services.

Do they use your data to target ads?Yes

We don’t show you personalized ads based on sensitive categories, such as race, religion, sexual orientation, or health. We don’t show you personalized ads based on your content from Drive, Gmail, or Photos. We don’t share information that personally identifies you with advertisers, such as your name or email, unless you ask us to. For example, if you see an ad for a nearby flower shop and select the “tap to call” button, we’ll connect your call and may share your phone number with the flower shop. Go to My Ad Center Measure performance
policies.google.com/privacy, lines 481–485
In plain wordsThe company uses your information to show you personalized ads, though they avoid using sensitive details like your health or religion. They also promise not to use the private content in your emails or photos to target you.

Do they track you across sites, apps or places?Yes

If you use fitness products and apps we offer, such as Fitbit, Pixel Watch, Nest or Google Fit, we collect data you provide, like your height and weight. We also collect information from these apps and devices, such as your sleep patterns, heart rate, skin temperature, calories burned, and steps taken. specific Google services For example, you can delete your blog from Blogger or a Google Site you own from Google Sites. You can also delete reviews you’ve left on apps, games, and other content in the Play Store. specific partners
policies.google.com/privacy, lines 804–807
In plain wordsThe company collects sensitive health and biometric data, such as your heart rate, skin temperature, and sleep patterns, from your wearable devices. This information is tracked and stored as you use their fitness products and apps.

Can they read your private messages?Partly

We use different technologies to process your information for these purposes. We use automated systems that analyze your content to provide you with things like tailored search results, personalized ads, or other features tailored to how you use our services. And we analyze your content to help us detect abuse such as spam, malware, and illegal content. We also use algorithms to recognize patterns in data. For example, Google Translate helps people communicate across languages by detecting common language patterns in phrases you ask it to translate.
policies.google.com/privacy, lines 491–491
In plain wordsThe company uses automated systems to scan your content to show you personalized ads, improve search results, and detect things like spam or illegal content.

Do they sell or share your data?Partly

…ng and measurement: Google uses information for analytics and measurement to understand how our services are used, as well as to fulfill obligations to our partners like publishers, advertisers, developers, or rights holders. We may disclose non-personally identifiable information publicly and with these partners, including for auditing purposes. Maintaining our services: Google uses information to ensure our services are working as intended, such as tracking outages or troubleshooting bugs and other issues that you report to us. Research and development: Google uses information to improve our services and to develop new products, features and technologies that benefit our users and the publ…
policies.google.com/privacy, lines 631–633
In plain wordsGoogle shares certain information with partners like advertisers and publishers to help them measure how their ads are performing. They also use your data to improve their products and train new AI technologies.

Can they hand your data to authorities without telling you?Partly

Legal reasons: Google also uses information to satisfy applicable laws or regulations, and discloses information in response to legal process or enforceable government requests, including to law enforcement. We provide information about the number and type of requests we receive from governments in our Transparency Report. Parties with whom information may be disclosed Other people with whom you choose to share your information, like docs or photos, videos or comments on YouTube, or health information through Fitbit’s social features and third party applications. Third parties with your consent, such as services that integrate with Google’s services. You can review and manage third party app…
policies.google.com/privacy, lines 636–639
In plain wordsGoogle may share your information with law enforcement or government agencies in response to legal requests, and the clause does not promise to notify you when this happens.

Do they use what you post to train AI?Partly

For example, we may collect information that’s publicly available online or from other public sources to help train Google’s AI models and build products and features like Google Translate, Gemini Apps, and Cloud AI capabilities. Or, if your business’s information appears on a website, we may index and display it on Google services. rely on cookies to function properly For example, we use a cookie called ‘lbcs’ that makes it possible for you to open many Google Docs in one browser. Blocking this cookie would prevent Google Docs from working as expected. Learn more safety and reliability Some examples of how we use your information to help keep our services safe and reliable include:
policies.google.com/privacy, lines 778–782
In plain wordsGoogle may use information it finds online, including your public data, to train its AI models and improve its products.

Checked, nothing hostile

using your name or photo in ads, passing your data on if the company is sold.

Not covered by these documents

giving up the right to sue in court, rights over the things you post or upload, refusing to let you delete your account, changing the terms without asking you, locking you in for a year or more, refusing responsibility when things go wrong, closing your account at any time, keeping your data after you leave, keeping rights to your content after you leave, denying responsibility if your data leaks, renewing your subscription automatically, making you pay their legal costs, forcing disputes into their home courts, taking ownership of your ideas and feedback. These usually live in a document we haven’t read yet.